/ Fixed price€ 500
The 1h Outside Opinion Call
Quick, unfiltered expert feedback to unlock clarity & direction. First 30 min. free, only pay if you are happy.
Strategy Director
Brand · CX · AI Unf*ck yourstrategy.
Start a project 
Trusted by brands like:
- ALDI
- Audi
- BMW
- Flaconi
- Heinz
- Hornbach
- McDonald’s
- MINI
- OTTO
- Telekom
- Zalando
Marketing is full of wicked problems.
I help to solve the ones that matter.
Innovation
Adopt tech & trends.
Explore change in culture, behaviour and technology, and how to adapt to it.
- AI strategy
- Digital strategy
- Experience innovation
Brand
Build & grow brands.
Define how your brand can be different, and reach new audiences to grow.
- Brand strategy
- Brand architecture
- Brand narrative
Consumer Experience
Create stories & systems.
Create communication that connects with people, and delivers value.
- Communication strategy
- Content strategy
- Social Media strategy
Strategy with audacity
and a pinch of rock ’n’ roll.
I am Alex Glasneck, an independent strategy director, tech tinkerer and writing enthusiast from Berlin. Holistic, human, ready to pick a fight for things that matter.
I help companies find new clarity and momentum to build brands, stories and digital products people really care about. Fast, hands-on, without bullshit-bingo.
Signature services
and engagements.
Time or output-based services for agencies. Done for you, with you or on advisory basis. Remote, on-site, alone or with a team.
/ Fixed pricefrom € 5.000
The No-BS Social Media Playbook
Cut the fluff and get an actionable playbook for content that works without the grind, in 2 weeks.
/ Time basedfrom € 1.000 / day
The Strategy Army Knife
Get holistic strategy expertise for projects, pitches, workshops or tricky challenges in between.
/ Monthlyfrom € 5.000 / month
The Fractional Strategy Director
A strategy veteran in your corner, a set number of days a month, for fast, high-impact advice.
